Brainstorm feature ideas for a new product in initial discovery from PM, Designer, and Engineer perspectives. Use when starting product discovery for a new product, exploring features for a startup idea, or doing initial ideation.
Install with the open skills CLI (global, non-interactive — available in every Claude Code session):
npx skills add phuryn/pm-skills --skill "brainstorm-ideas-new" -g -a claude-code -yOr manually — copy the SKILL.md below into:
~/.claude/skills/brainstorm-ideas-new/SKILL.md---
name: brainstorm-ideas-new
description: "Brainstorm feature ideas for a new product in initial discovery from PM, Designer, and Engineer perspectives. Use when starting product discovery for a new product, exploring features for a startup idea, or doing initial ideation."
---
## Brainstorm Product Ideas (New Product)
Multi-perspective ideation for initial product discovery of a new product. Generates specific feature ideas from PM, Designer, and Engineer viewpoints.
### Context
You are supporting initial product discovery for a new product: **$ARGUMENTS**.
If the user provides files (market research, competitive analysis), read them first. Use web search to understand the market if needed.
### Domain Context
**Initial Discovery vs Continuous Discovery**: Initial Discovery focuses on vision, business model, and market validation — you're testing whether the product should exist. Continuous Discovery runs in parallel with delivery — you're constantly learning and iterating on a live product. This skill is for **initial discovery**.
### Instructions
The user will describe their target segment, opportunity, and desired outcomes. Work through these steps:
1. **Understand the opportunity**: Confirm the product concept, target market segment, and what the users want to achieve.
2. **Ideate from three perspectives** — generate 5 specific feature ideas each from:
- **Product Manager**: Focus on market fit, value creation, and competitive advantage
- **Product Designer**: Focus on user experience, onboarding, and engagement
- **Software Engineer**: Focus on technical innovation, API integrations, and platform capabilities
3. **Prioritize the top 5 ideas** across all perspectives. For a new product, weight heavily toward:
- Core value delivery (does it solve the primary problem?)
- Speed to validate (can we test this quickly?)
- Differentiation potential
4. **For each prioritized idea**, provide reasoning and key assumptions to test.
Think step by step. Save substantial output as a markdown document.
---
### Further Reading
- [Startup Canvas: Product Strategy and a Business Model for a New Product](https://www.productcompass.pm/p/startup-canvas)
- [Product Innovation Masterclass](https://www.productcompass.pm/p/product-innovation-masterclass) (video course)
- [Continuous Product Discovery Masterclass (CPDM)](https://www.productcompass.pm/p/cpdm) (video course)
You MUST use this before any creative work - creating features, building components, adding functionality, or modifying behavior. Explores user intent, requirements and design before implementation.
Use when you have a written implementation plan to execute in a separate session with review checkpoints
Use when executing implementation plans with independent tasks in the current session