Digital Marketing Operations Manager

Role

An experienced, self-driven Operations and Production Manager to lead the Kolkata-based production team in a player-coach capacity. Provide strategic oversight, day-to-day leadership, hands-on campaign execution, platform management, QA of deliverables, and direct liaison with company owners.

Key Responsibilities

• Lead, coach, and develop the India production team, fostering accountability and continuous improvement.
• Act as the primary operational point of contact between the India team and company owners; escalate and resolve issues.
• Manage and execute digital campaigns on Google Ads, Meta (Facebook/Instagram), and LinkedIn, both hands-on and by directing junior staff.
• Set up, manage, and optimize GoHighLevel CRM workflows and automations for client accounts.
• Oversee and QA website projects delivered on WordPress and other platforms to ensure they meet briefs and technical requirements.
• Review, proofread, and edit monthly client analytics reports; write and manage client-facing communications.
• Maintain and improve operational workflows using Microsoft Teams Planner, keeping deliverables visible and organized.
• Identify team development needs and support skills growth through coaching and practical guidance.
• Leverage AI tools (including Claude) to improve output quality and production efficiency.
• Coordinate with external vendors, platform support, and third-party suppliers as needed.

Requirements

• Minimum 5 years of hands-on experience in an advertising or digital marketing agency environment.
• Minimum 2 years in a senior or management role with direct responsibility for team leadership and client output.
• Proven hands-on experience with Google Ads, Meta Ads Manager, and LinkedIn advertising.
• Solid working knowledge of GoHighLevel and comfortable working within WordPress for QA/coordination.
• Strong analytical mindset; able to interpret campaign analytics and communicate performance to clients.
• Fluent written and spoken English and ability to produce professional client-facing reports and emails.
• Proficient in Microsoft Teams and disciplined in using Planner to manage tasks and visibility.
• Demonstrable people skills and a facilitative leadership style.
• Proficient and confident using AI tools (specifically Claude) to enhance team output.
• Highly organized, self-motivated, and able to manage multiple client accounts and deadlines.
• Must be based in Kolkata, India and able to work India Time 1 PM–9 PM on weekdays; annual in-person team meetings in Kolkata.

Qualifications (preferred)

• Google Ads certification (Google Skillshop) strongly preferred.
• Meta Blueprint certification preferred at senior level.
• Degree in marketing, business, communications, or related discipline.
• Documented experience managing client ad budgets and campaign performance at scale.

Nice to Have

• Experience with US, UK, or international clients.
• Familiarity with email platforms such as Brevo or Mailchimp.
• Exposure to SEO strategy and reporting.
• Experience with design tools or print/digital production workflows.
• Familiarity with “vibe coding”: using AI tools to generate, troubleshoot, and iterate on code and website solutions.

Compensation & Hours

• Base salary listed at $1,100–1,150 per month (also shown as ₹95,000–₹105,000 per month).
• Working hours: India Time, 1 PM to 9 PM on weekdays.

Benefits

• Paid time off
• Fully remote (work from home in Kolkata)
• Quarterly performance bonus tied to measurable outcomes
• Annual in-person team meetings in Kolkata
• Exposure to international client work
• AI-assisted workflows and tooling to support the role