Growth Marketing Manager, AI Systems (Equestrian)

Role

Schneiders Saddlery is hiring a Growth Marketing Manager to build and run an AI-powered full-stack growth engine for equestrian e-commerce. The role combines hands-on AI systems development, automation architecture, paid acquisition optimization, personalization, and analytics, and requires that the candidate be an active or former rider/horse owner or deep equestrian enthusiast.

Key Responsibilities

Paid Acquisition Intelligence

• AI-assisted creative generation and rapid testing (50+ variants/month)
• Automated bid optimization and budget allocation
• Agentic competitor monitoring (pricing, promotions, new products)
• Dynamic audience segmentation based on behavioral signals

Platform Optimization (Shopify)

• Rapid landing page prototyping via AI-assisted code
• Systematic A/B testing (2-4 tests running continuously)
• AI-powered personalization and product recommendations
• Automated UX analysis from session recordings and heatmaps

Analytics & Attribution Systems

• Build custom dashboards and automated reporting pipelines
• SQL queries for cohort analysis and LTV prediction
• Multi-touch attribution models
• AI-assisted anomaly detection and alerting

Marketing Automation Architecture

• Design and deploy agentic systems for monitoring, segmentation, and optimization
• Create workflows that remove manual hours and scale content output
• Integrate Shopify, Klaviyo, GA4, and advertising platforms via APIs/webhooks
• Maintain prompt libraries and AI templates for scaling

Equestrian-Informed Strategy

• Develop content and campaigns informed by real equestrian experience
• Time seasonal campaigns to equestrian buying patterns
• Cultivate influencer partnerships with real riders
• Optimize product pages according to how horse people shop

Technical Requirements

Must have:

• Active/former equestrian (rider, horse owner, or deep enthusiast)
• 5–7 years in growth marketing / DTC e-commerce
• Portfolio of production AI systems/tools/automations you’ve built (not experiments)
• Hands-on Shopify implementation experience
• GA4 and SQL fluency for analytics and reporting
• Experience with automation platforms (Zapier, Make, n8n, or similar) with AI integration
• Daily practice of “vibe coding” (using LLMs to build, prototype and ship)

Preferred Qualifications

• Python basics for analytics/automation
• Experience with LangChain, CrewAI, AutoGen, or other agent frameworks
• API integration and webhook architecture experience
• Experience deploying agentic AI in production
• Built custom apps or tools from scratch using AI assistance

Compensation & Location

• Total compensation: $132K–$182K (base $110K–$140K + 20–30% bonus)
• AI tool budget and autonomy to implement tools
• Six-figure ad budget with decision authority
• Location: Chagrin Falls, OH (remote / hybrid available)
• Timeline: Spring 2026 start; offers expected Feb/March

How to Apply

Submit a resume, cover letter, and an AI portfolio demonstrating: architecture and production examples of AI systems/tools you built, your equestrian background and how it informs your marketing, concrete growth marketing outcomes with numbers, and examples of “vibe coding” or technical builds.