Principal Product Designer

Role

Trulioo is seeking a Principal Product Designer to lead product design for its identity verification platform. The role focuses on creating cohesive, multi-platform experiences across dashboards, mobile, and cross-platform workflows, with an emphasis on AI-assisted design and scalable design systems.

Key Responsibilities

• Lead end-to-end design for identity solution products across web and mobile.
• Apply user-centered practices: discovery, problem framing, journey mapping, iterative refinement.
• Translate complex verification and onboarding workflows into clear interaction patterns, flows, prototypes, and high-fidelity implementation-ready designs.
• Collaborate closely with Product, Engineering, and Research to explore, validate, and deliver solutions.
• Use data, customer insights, and research to inform design decisions.
• Proactively identify gaps, elevate opportunities, and contribute to product patterns and experience foundations for consistency and scalability.
• Present and communicate design rationale to stakeholders at all levels.
• Mentor and elevate other designers on the team.

Requirements

• 8+ years of experience as a Product Designer with a portfolio demonstrating multi-platform and mobile work.
• Proficiency in UX, interaction design, visual design, and prototyping.
• Experience designing complex, multi-step workflows or data-rich interfaces.
• Strong collaboration experience working closely with Engineering and Product teams.
• Demonstrated ability to apply user-centered and research-informed design practices.
• Expert-level proficiency with Figma, including components, variants, and auto-layout for scalable design systems.
• Hands-on experience with AI-assisted design tools (e.g., Vibe Coding or similar) to accelerate exploration and prototyping.
• Proactive ownership and ability to drive initiatives independently.
• Legal authorization to work in Canada and ability to work onsite in the Vancouver office (hybrid model).

Nice to Have

• Experience in fintech, identity verification, risk, compliance, or B2B SaaS.
• Experience leading workshops, discovery sessions, or cross-functional alignment activities.
• Background designing both internal tools and customer-facing products.
• Experience contributing to design systems and product foundations.
• Skills in motion graphics or micro-interaction design (animated prototypes, motion-enhanced UI flows).

Location & Working Model

This is a full-time hybrid position based out of the Mount Pleasant office in Vancouver; staff typically work three days per week onsite.

Compensation & Benefits

• Compensation Range: CA$140,000 - CA$190,000.
• Benefits include health, dental, and vision coverage; retirement plans with company match; paid time off; parental leave; and an annual education & training stipend (~CA$1,000). Additional perks include wellness programs, Headspace subscription, employee resource groups, weekly lunches, and onsite amenities depending on location.