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Product Marketing Lead
Bengaluru, Karnataka
2 months ago
Explicitly calls for vibe coding and AI-first prototyping, mentioning tools like Cursor, Lovable, v0, and Claude for building demos and web experiences.
About the Role
Lead product marketing and go-to-market for Ema.ai, owning the website as a product showroom, orchestrating monthly feature drops with Engineering, Design, Product, and Sales, and turning complex agentic AI capabilities into high-impact sales narratives to drive enterprise revenue.
Job Description
Role
Ema is seeking a Product Marketing Lead to be the primary conduit between Product and GTM, owning the Ema website as a central product showroom and orchestrating asset-rich launches that accelerate enterprise revenue.
Key Responsibilities
- Orchestrate a cross-functional “Core Quad” partnership among Web Engineering, Design, Product, and Sales to deliver a recurring monthly drop of new agentic capabilities.
- Own the roadmap and experience for the Ema website, working with developers to build interactive reasoning visualizations and product tours.
- Synthesize market feedback and competitive shifts into actionable input for product roadmap and positioning.
- Partner with AI Strategists to craft cinematic sales narratives and enablement materials aimed at closing $1M+ deals.
- Use AI-first development and prototyping tools to quickly prototype web experiences and product demos.
Requirements
- 10+ years of experience in product marketing, GTM strategy, product, or consulting, with experience scaling SaaS/AI companies.
- Strong product fluency and the ability to communicate effectively with engineers.
- Demonstrated visual storytelling and high-quality design/media sensibilities.
- Program management skills for high-velocity, high-dependency environments.
- AI-literacy and hands-on experience with AI-first prototyping tools.
- Excellent writing skills and experience working with CMS and development teams to publish content.
What Success Looks Like
- Consistent, high-impact monthly launches that materially influence revenue and enterprise deals.
- A product-first website experience that converts Fortune 500 CXOs from curiosity to conviction.
- Clear market-derived influence on the product roadmap and effective sales enablement artifacts.