Staff Developer Partner Marketing Manager
Explicitly calls out "vibe-coding" tools and expects familiarity with dev platforms (Vercel, Netlify) and AI assistants like Claude—so it's tied to modern dev tool ecosystems and vibe coding.
About the Role
Lead partnerships with developer platforms and tools to source and execute co-marketing campaigns, integrations, and events that drive Auth0 adoption among developer communities. Coordinate cross-functionally with product, engineering, developer relations, and external partners to translate technical integrations into developer-first narratives and measure campaign ROI.
Job Description
Role
As a Developer Platform Partner (DPP) Manager on the Auth0/Okta team, you will source and build partnerships with developer platforms and tools (e.g., Vercel, Netlify, LangChain, Cloudflare) and shape 0-1 co-marketing campaigns, integrations, and events to increase developer signups, activations, and engagement.
Key Responsibilities
- Build and maintain strong partnerships with external partner marketing teams and act as the primary Dev Platform Partner contact at Auth0.
- Source, plan, execute, and measure co-marketing campaigns with developer platform partners (examples cited: Vercel, Netlify, AWS, LangChain).
- Drive joint event presence including hackathons, conferences, and DevNight/DevDay-style sessions.
- Collaborate with Product, Engineering, Developer Relations, and Advocacy to translate technical integrations into developer-focused content (blogs, landing pages, videos).
- Track and analyze KPIs such as signups, activations, and engagement to measure ROI and optimize campaigns.
Requirements
Required
- 3–5 years of experience in partner marketing or developer marketing.
- Fluency in developer platforms and “vibe-coding” tools (examples given: Vercel/V0, Netlify, Lovable, Claude).
- Proven success running joint campaigns with external partners, ideally in developer tools, SaaS, or startup ecosystems.
- Strong storytelling skills to convert technical features into developer-first value propositions.
- Experience supporting event marketing (meetups, hackathons, conference sponsorships).
- Strong organizational skills and the ability to manage multiple projects and stakeholders.
- Data-driven mindset with experience measuring campaign performance and iterating.
- Excellent communication and relationship-building skills.
Preferred
- Deep understanding of developer audience needs, motivations, and communities.
- Prior experience in fast-paced environments (startup, SaaS, or open-source ecosystem).
- Bachelor’s degree in Marketing, Communications, or a related field.
Compensation
- Annual base salary range (for specified US locations): $147,000 — $221,000 USD.
Notes
- Role is remote (#LI-Remote) with possible travel for in-person onboarding or events.
Tech Stack
Skills
Experience Level
Salary
USD 147,000 - 221,000/year
Employment Type
Benefits
- •Remote
- •Equity
- •Bonus
- •Health insurance
- •Dental insurance
- •Vision insurance
- •401(k)
- •Flexible Spending Account
- •Paid leave
- •PTO
- •Parental leave
- •Flexible work arrangements